ABOUT DES-PARDESH PRIME TIME TV & RADIO PROGRAME INC

Des Pardes Radio has been continuously broadcasting on the AM 530 frequency for over 28 years. Des Pardes Radio’s founder, Tejinder Singh Sidhu, was the very first producer of a Punjabi language radio program on the frequency. The show originated in November 1998 and maintains a growing presence in the community due its versatility and quality programming.

Des Pardes Radio is heard 7 days a week with the following broadcast schedule:

  • Monday – Friday: 3:00 PM – 6:00 PM

  • Saturday: 1:00 PM – 4:00 PM

  • Saturday: 8:00 PM – 9:00 PM

  • Sunday: 6:00 PM – 7:00 PM

Des Pardes is Pioneer of Live on Location. We have helped 1000’s of businesses with their grand openings and promote their businesses on our Radio. The AM 530 frequency caters to a vast audience of daily listeners, which in turn provides significant response to our sponsors. This frequency covers North – up to Orillia. East – up to Kingston. West – up to London. South – up to numerous bordering American states.

Des Pardes Radio’s programming consists of daily talk shows, daily news from India & Canada, current affairs, interviews, local information, Indian music, entertainment and much more.

A Voice the Community Trusts

For over two decades, Des Pardes Radio has remained committed to quality programming, cultural connection, and community growth.

We are more than a radio station — we are the voice of Des Pardes.

What we Offer

Des Pardes Radio delivers powerful broadcasting, community engagement, and business promotion through trusted media platforms built over more than 28 years.

Radio Broadcasting

Punjabi and multilingual programming on AM 530 with daily live shows, news, and entertainment.

Live On Location Coverage

Pioneers of live on-location broadcasts for grand openings, events, and high-impact business promotions.

Advertising & Promotions

On-air advertising, sponsor integrations, and customized promotional campaigns for measurable business growth.

News & Community Programming

Daily news from Canada and India with community updates, interviews, and current affairs.

Music & Entertainment

Punjabi music, cultural shows, entertainment programming, and listener-request segments across all genres.

Radio & Digital Presence

Integrated radio and digital exposure enhancing brand visibility across broadcast and online platforms.

Powerful Coverage & Loyal Audience

Broadcasting on AM 530, Des Pardes Radio reaches a vast audience across:

  • North: Orillia

  • East: Kingston

  • West: London

  • South: Multiple bordering U.S. states

This wide coverage translates into strong daily listenership and high advertiser response.

Despardesh PrimetimeTV

Des Pardes TV

On Air – Every Week, Every Rush Hour

We broadcast 7 days a week, reaching listeners when it matters most:

  • Evening Drive Time:
    Monday – Friday | 2:00 PM – 6:00 PM

  • Saturday Special:
    1:00 PM – 4:00 PM

Our prime-time scheduling ensures maximum engagement for listeners and advertisers alike.